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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
With CES now in the rearview mirror (a summary coming this week on seen and experienced), we looked at another trip of podcast recaps done by colleague Jesse Leads Grant. This week, three diverse storytellers, two tied to tech, one to careers and the growth of women in sport. Here is the latest trio of …
When you spend five days in Las Vegas, you never know what you will find. My five days were probably not what most people would consider a typical “What Happens In Vegas, Stays In Vegas” experience. On the contrary what I found was the exporting of the Vegas experience to all forms of sports business …
We deal with an ever-growing amount of nonsense every day, so cutting through the clutter and trying to find those really striving to make a difference is always welcomed. One of those on the watch is ESPN’s Maria Taylor. Taylor and business partner Corinne Milien have started The Winning Edge Leadership Academy, which will develop …
Wednesday we had a few stolen last minute hours to make the latest conference stop, at the Sports Business Journal’s first-ever “Dealmakers” event in New York. While you rarely expect to get earth shattering news at such events, the ability to show up, listen and find some unexpected tidbits or new voices is what makes …
We should all be about learning as much as we can in the limited free time we have, and along with that comes the value of listening and experiencing some traditional ideas through the prism of new voices. With that in mind, we had a whirlwind week of micro events that touched on sports business …
Patches, who cares about patches? If you are a brand that is looking for a quick splash, sometimes without explanation, then finding your way through a patch is an interesting disruptive way in, although with the NBA, at least on the team side in the US, that is about to be amended more than a …
For those who don’t know, pro basketball has actually been back on Long Island since the Nets moved to the Barclays Center. Brooklyn does reside on the western end of one of the most populous and engaged bodies of land not part of the mainland US. However last year, a team with its sights a …
One of the most important assets to growth, and one of the most underrated, is the ability or the want to never stop learning. It doesn’t matter from who or from what, but the quest to keep trying and finding new things is what makes every day interesting and leads you to places you never …
We are certainly in strange and unchartered waters with regard to the new and current immigrant in the United States, and where administration policies will be going. One area that has come under question is professional and amateur athletes, and how changes will affect the thousands of athletes, not just Americans competing abroad but the …
One of the most underappreciated qualities in an attention starved, shout over everyone to get noticed world is the ability to listen, digest what you hear and learn from those around you. With so much white noise out there, channeling the good from the useless or mundane can be difficult, bit learning to be a …