Mercedes, NHL Have a Secret…GoDaddy Boss Speaks…
As the Mitchell Repor.rages on for the forseeable future, we will hold off comment and will be intrigued to see how those spin over the next few days…a great branding story that we saw in today's Hollywood Reporter involved longtime golf and tennis brand sponsor Mercedes, and their involvement with product placement in the upcoming …
Seeing a Man About a Horse…Growing Wallnuts in Frisco and how Harvard states their championship case without a playoff…
Horse racing is not the sport that it used to be in the eyes of the mainstream, but between the dollars invested in the Triple Crown, the upcoming 25th anniversary of the Breeders Cup (the richest day in sports) and the daily wagering that goes on, it still remains a very viable and somewhat underappreciate.property. …
Heisman Hype A Thing of the Past…
As this week's Heisman Award is upon us, we wanted to find some great examples of collegiate expertise showing how Heisman candidates get recognized and sometimes even pushed into the national spotlight…sometimes the history of the award was not just the big name winners, but those who played at mid-major or smaller schools who, with …
Finding a Niche: Baseball Tryouts in India, Curling Sponsors In Canada, and A Good Example of Using All Assets To tell A Story
We came across a few interesting examples worth noting in the past couple of days, along the niche pr and marketing lines…first, we don’t think it has anything to do with the Cleveland Indians success on the field this year, but we found an interesting site that has begun looking for baseball talent in the …